TWIZZLEBIRD | Web Design Chester

5 ways to show your indie’s authenticity in a fake news world

We’re in the midst of pretty weird political and cultural times. Most of us are feeling election fatigue and we have weeks of campaigns and slogans and soundbites ahead of us. Then there’s Brexit. Then there’s all the other “stuff”. Culturally I think we’re in a state of uncertainty, not only about the future, but about…

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International Women’s Day #BeBoldForChange

Happy International Women’s Day 2017! This year the theme is #BeBoldForChange which got me thinking about the action I could take to help bring about parity for women more quickly.    A sense of inequality doesn’t strike me on a personal level very often. I’m a business owner, an equal partner in it with Dave. I…

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The chains are now imitating the independents – what can indies do?

Last week it was revealed that Waterstones had opened 3 stores under different names, a move that their chief exec’ explained was because they wanted the new stores to have “…a more independent feel…”. After Tesco’s “fictional farms ” last year where does all this imitation leave the real independent businesses?    Independent businesses still offer…

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Sharpening our drawing skills at Draw Draw

The Draw Draw workshop looked perfect for a fun way to do a bit of professional development. The workshop was run by our fabulous client Mary Hill, who incidentally we first met at her inspiring print-making workshop about 5 years ago!    It’s not your average drawing class. It’s experimental and free and all about…

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How to write your blog, and how not to

I’ve been writing the Twizzlebird blog for over 6 years and have written guest posts for others like Chester Culture too. During this time I’ve learned what works and what doesn’t, not just in terms of content, but for actually sitting down to write for it. The sitting-down-and-writing-it part, I think any blogger would agree,…

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Is there a business case for friction in your sales process?

I spend a fair bit of my time thinking about how to remove friction in a website process. We want experiences on websites to be smooth, uninterrupted, to flow and be intuitive. Friction can be caused by un-digestible text, overly-complicated forms, unclear calls-to-action, no calls-to-action, sluggish load speed – in other words; in endless ways….

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scales representing net neautrality

President Trump strives to kill off the free internet

There are a lot of reasons to be nervous about Donald J Trump! Since taking office he has set about installing some alarming orders and appointees, so many that it’s hard to keep track of the onslaught. One of these that has somewhat fallen under the radar is his appointee to head up the FCC….

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Making your content count

Content is said to be “king”. Anyone who’s read up on how to make your customers and Google happy on your website knows that getting the content right is essential. Yet many are still tempted to just “get something on there” for the sake of it – rather than focusing on adding content with real value….

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7 musts for your website in 2017

We’re mid-way through January now, the typical time for those ‘best intentions’ to start waning, Blue Monday had it’s day yesterday and Christmas seems like some little dream we all had. So let’s fire you up with some musts for your website in 2017 – there’s 50 weeks left, so let’s get cracking!    1….

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Design trends for 2017

As you may already know, we are not advocates of jumping on design trends. BUT it’s essential for us to have our finger on the pulse of contemporary culture, and as a business owner it is for you to have it too. Seeing trends as they emerge tells us so much about where tastes, preferences…

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