Making the right connections
With more and more start-ups opting for remote working, the way we run businesses has fundamentally changed. A business can operate from your own home, or a small office, with relatively low overheads, but still have the potential to reach a global audience. Instead of an office on the high street, your shopfront is now your website, your advertising billboard to the connections you make online. Twizzlebird can help you create that shopfront, to truly reflect what your business means to you and to help you find your target audience.
Connectivity is everything. Your laptop or pc and a good broadband connection are essential components of remote working. It used to be the case that broadband speeds in the North West were highly variable – with slows or crashes at peak times such as the end of the school day – and were very much dependant on location. Urban was fine, but rural was very patchy. These days, speeds and service are much improved, and it’s possible to be able to rely on a consistent performance, even at peak periods. Connectively means that all your mobile devices can radiate from a central hub – that hub being your business.
Some people thrive on remote working, while for others the routine of ‘going to work’ and the interaction of an office environment are essential components of business life. It’s easy to keep up to date with new developments, via social media and news feeds, but it’s equally important that you don’t lose sight of the physical connection with other business people too. This means arranging meetings with colleagues, clients and prospective clients, but can also be networking. Networking is a handy way to make new contacts and there’ll be many opportunities in your local area to attend and connect. You’ll find out about them online, but you’ll need to leave the house or office to attend them. In their own way, they serve as another ‘connection’ to the wider business world.
However you make your contacts, all your business will eventually feed back into your website, so it’s crucial that it is a proper reflection of you. Be bold and imaginative and think about the ways in which the website can reflect your quirks, ideals and message. Think too about how it will appear on multiple devices, as users access content these days from their phone or tablet. It’s your shop window on the world and you want as many people as possible looking in.
If you’d like to talk to us about your website requirements contact us to book a free consultation by emailing firstname.lastname@example.org or calling on 01244 421 019. Free consultations can take place at our office in lovely Chester, or via telephone or Skype depending on your preference.